Website Development

This day in time to have a successful business that markets a product or a service it is a must to have a website.  Word of mouth,  newspaper ads, or television ads that worked to reach the consumer  years ago and drive your business are no longer the enough to achieve the business that you are looking for with your business.  The data below will show the evolution of the advertising sector from 1980 through 2020.  You can see the steep decline of dollars spent on advertising via television or newspaper and the steep increase of advertising in methods of internet and social media.  In 2015 156 billion dollars was spent on internet advertising.  As of 2019 that number almost doubled to 299 billion dollars.  This goes to show that the market for advertising is no longer with print or television and has rapidly, and will continue to change over, to internet advertising.  You may say, I am a small business and cannot afford to advertise on Google, Bing, or the other large search engines.   How can I compete with these larger companies that do have this kind of budget?

 This is where we come into play.  It is very important to have a website that stands out to the consumer.  As we have already discussed there are key areas that needs to be addressed when developing a website.  It needs to be visual appealing to the consumer and needs to contain the pertinent information to the consumer.  When we build websites from scratch we ensure that the time is taken to make the website appealing to consumers.  From ensuring the colors stand out or the pictures are appealing.  All these little items are key to ensuring that the consumer will continue through your site and lead to contacting you to discuss more about the product or service that you are offering.  There are other key items that you want to ensure are on your website.  You want to ensure that your contact information is readily available on multiple areas.  This way when the customer is ready to make the decision to proceed with contacting you they do not have to search back through the different pages to find out how to contact  you.  All this is a time consuming and tedious process to ensure is correct.  During this process we work closely with our customer through use of gate reviews, input from the customers, and input of our experience in the process to ensure that our customer expectations are being met and that the product being produced will meet their needs.